Team

Birkir is always interested in learning new things and thrives on creating products that improves life for both companies and consumers. Birkir is a mechanical engineer with a background in development, modelling and optimisation of various systems. He has worked on innovation in mechanical and financial industries for 10 years. His currently focused on creating synergies and new products for the fintech space and has been for the last 6 years.

Henriks passion is retail, and he likes to personally make sure that things work for our customers. With over 18 years experience as Nordic product owner and partner manager for the biggest retail company in the Nordics there is not much regarding how to build solid retail solutions that he doesn’t know.

Ebba is an award-winning marketing and communications leader. A strategist and tactician with international experience, Ebba is obsessed with creating compelling brand experiences. She has a proven track record of making ideas become reality, in addition to executing marcomms strategies that generate ROI and grow conversions. Ebba has established multiple marketing and lead generation teams from scratch, resulting in around 115% increase in marketing-generated leads and opportunities, and significant revenue increase.

Sven has extensive experience in helping retailers optimize their business processes through technological innovations. As a hands-on executive, his expertise landed him leading positions as International Commercial Director at Extenda Retail, VP of International Sales, and Managing Director at Visma Retail. His professional focus has always been in business development and sales, where he held several management positions in multinational companies, such as Samsung, Panasonic, Siemens, and many more.

Morteza has a Phd in computer science and mathematics. He has been chief architect and CTO in the telecom and fintech space for over 30 years. He has revolutionized the world we know a few times. He created the first embedded Linux system, and the android phones that we know of today. Morteza was one of the people who created the 3G-standard among many other achievements. His motto is: “we can build this in 3 weeks."